Alex Pall Branding the Chainsmokers

Ever since Alex Pall and Andrew Taggart first met and started collaborating and creating music it has been a joy ride. Alex Pall has been on a journey that is continually challenging and changing him. As a DJ he loves making music with his partner Andrew Taggart. Together with the Chainsmokers, they are tested to continually define themselves in an ever-evolving soundscape.

Today it’s just not good enough to be good. Your fans and the music industry expect nex and better material and that added touch that makes you stand out from the rest of the other DJ’s. Then there is always the new talent that wants to follow and compete. Alex Pall realizes adding a twist to DJing by bringing in your songs is a unique way to set yourself apart.

Pall finds songwriting fin but a challenge because he doesn’t want to sing someone else’s words, but to make them his own. Alex Pall intends to make the words about his life and his experiences, so he always makes sure he puts his stamp of approval on whatever he and Andrew Taggart are showcasing. That can be a challenge because not everyone has the same experiences, but its possible to limit yourself to your message and not get so full in the stories you tell that your listeners are like wondering whose represented in the song.

Alex Pall is also interested in meeting the demands of his record label which applies the pressure on he and Andrew Taggart to present a unique and consistent base for their fans. Allex Pall feels their latest release “Closer,” is a step closer to identifying who they are as a group; plus, working with Halsey was an opportunity to work with a specially gifted person who adds to our identity.

Allex Pall sees the use of social media, like Instagram, Twitter, and Facebook as good ways to get to know your fans and those who love your music.

Desiree Perez: The Story Behind the Success of ROC Nation

As Jay Z $150, million landmark deal is coming to an end, there is no indication that the prominent rap music genius is planning to extend the deal. The ten-year deal which was signed in 2008 between Jay Z and Live Nation stated that each party could buy or sell their ROC Nation’s stake. The deal will come to a close in 2018, and it will be up for grabs.

According to reliable sources, Live Nation anticipates continuing its profitable touring deal with Jay Z, but they want to recuse from the recorded music business. Up to the end of the deal, Live Nation had purchased into Jay Z’s recorded music and rights, but henceforth they are withdrawing from recorded music entirely.

There have been lots of speculations about ROC Nation after Jay Z and Desiree Perez; ROC Nation’s executive director had a meeting with Universal Music Group’s chairman and CEO, Lucian Grange, at his offices in Santa Monica. Ever since there have been speculations that UMG is planning on buying a stake in ROC Nation.

If the deal with UMG goes through, it will avail more resources to Jay Z, and it would help him develop new artists and augment his streaming service Tidal. Universal Music Group is already in contract with ROC Nation regarding distribution. However, the agreement favors UMG in that it can have a larger stake of artists affiliated with ROC Nation. Some of the artists under ROC Nation include Jay, Meek Mill, Rihanna Shakira and Fat Joe.  Related article on

About Desiree Perez

Desiree Perez popularly known as Dez Perez is a close associate of Jay Z for over 20 years and is the Executive person of Jay Z’s ROC Nation. She has positioned herself well in the music industry due to her abilities to source good deals for various artists as well her good record in running the affairs of SC Enterprises.

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Desiree Perez is known for negotiating Beyonce’s Formation Stadium. Dez Perez was also very influential in Rihanna’s Samsung deal. She is also expected to play a major role in the cashing in of Jay Z’s $150 million deal with Live Nation.for Dez recent timeline activities, click on

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